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South African Book Fair - 2015

South African Book Fair - 2015

This year sees the South African Book Fair, hosted in Newtown Johannesburg.
After the success of the South African Book Fair 2014, hosted in Cape Town it was decided to alternate the fair between Cape Town and Johannesburg to give those Joburgers who can't make the trip to Cape Town a chance to mix with players in the publishing industry from all over the country.


 South African BookFair 2015 - Quick Facts


Date: 31 July - 2 August 2015
Venue: Turbine Hall, Newtown, Johannesburg, South Africa
Bookfair Website: 
Facebook Page: 

Downloads: Programme, Press Release, Flyer.

The event last year was host to some 8000 spectators and this makes it one of the biggest book fairs hosted within our country. (Let's for a moment compare this to the 25 000 people attending the recently-held London Book Fair.) The South African Book Fair is arranged by PASA (Publishers Association of South Africa)


What to expect at the event?

This is a direct quote from the one of the event organizers: (it does seem a bit vague, I am as yet unable to find any concrete schedule)

"The Fair hopes to offer, amongst others, a children’s zone, a book launch-pad, and three breakaway rooms that will offer around 40 diverse sessions – from serious discussion around topical issues and current affairs to fun chats with authors and local celebrities. The 2015 three-day programme will feature book launches and signings, author interviews, literary workshops and forums, exhibitions and displays, and much more. Friday is a dedicated schools and library day, with a committed and carefully crafted literary programme for learners and educators."

The website for the event unfortunately a bit bare of information for publishers/ marketers or even just the general public. I would love to have seen opportunities for publishers to apply for stalls or advertising/ sponsorship opportunities within the event. This would open up revenue for the event whilst giving exposure to smaller companies that could use the exposure. The event does receive funds from various government departments, I guess it must be enough?


I will be going through to rub shoulders with the author-community - Will you be there?





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