One of the major aspects that helps set a successful author apart from the millions of published writers, is how they approach the marketing-beast. Many people spend months or even years writing a book, and as soon as they receive the "Congratulations, you are published!" message from Amazon, they pour a glass of wine and put their feet up.

Serious authors know that the slog begins not when you first decide to put pen to paper. It starts once your writing has been released in the wild. Yup. Your marketing efforts will determine how many people get to see your book. The more people are directed to your eBook on Amazon, the books you sell, the more $ you make.

The commitment required for successful marketing is long term, not a one-night stand.

A warm welcome to our tutorial, the goal dear adventuring reader is an email signature. Not just any email signature but one that will make the email-recipient cry tears of joy as your design washes over their eyeballs. 

Summarizing the Creative Penn Podcast Episode 272 -  Book Marketing: Facebook Advertising for Authors with Mark Dawson

By now, we all know and use Facebook as a way to connect with friends and family but have you thought about it to advertise your business? Not yet? Well listen to this podcast from 6 June 2016 where Joanna Penn discusses using Facebook advertising with well-known author Mark Dawson.